Fenty Beauty by Rihanna was created with promise of inclusion for all women. Mission Statement Some Competitors Fenty Beauty SWOT Analysis Fenty beauty has many strengths, among those being what the brand stands for you which is unity and inclusion off all people regardless of race, religion, and age. With an unmatched offering of shades and colors for ALL skin tones, you'll never look elsewhere for your beauty staples. The Fenty Beauty line prides itself on complexion-based makeup products, as well as incredible tools to apply them with. The Makeup. This beauty line … Rihannas mission statement on the website states that Fenty Beauty was created … The Fenty line is able to put their mission statement in every advertisement because Rihanna, Fenty Beauty’s mission statement reads “Rihanna launched a makeup line “so that women … … Created by Rihanna with her vision that’s always ahead of the game, Fenty Beauty redefines the rules with light-as-air formulas that love to be layered—in a global lineup of shades designed for all. Fenty Beauty … Fenty Beauty products are designed to feel lightweight, even as they deliver buildable coverage that effortlessly layers, to ultimately “make skin look like skin.” Most importantly, Rihanna creates makeup …

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