But PETA's billboard isn't just about making a philosophical statement — it's about putting people out of business, according to John Minadakis of Jimmy's Famous Seafood. What's the backstory? The feud between the vegan organization and the restaurant started in late August, when PETA placed a billboard in downtown Baltimore featuring a blue crab … Maryland companies rpeeved by PETA's billboards urging people to not eat crabs have gotten in on the action creatively. Some have expressed the futility of trying to get Baltimoreans to stop eating crabs. Tweeting a video of a steaming pot full of crabs and corn, Jimmy’s wrote, “@peta You mad?” What was the response to the PETA billboard? The animal rights group selected the local crustacean as the mascot for its latest pro-vegan campaign. In August, PETA erected a billboard near several Baltimore seafood restaurants that featured the state's delicious blue crab. Minadakis responded to the ad by putting up a billboard of his own. A Maryland crab restaurant responded to a People for the Ethical Treatment of Animals' (PETA) “Go Vegan” billboard by putting up one of its own.
The animal rights organization posted a huge billboard in the city, urging people to see each crab as an individual with a personality and go vegan. PETA plans to erect a second billboard railing against eating crabs — in Baltimore of all places — in response to a local restaurant's negative response to its latest "I'm Me, not meat" campaign. The city is rightly known for delicious recipes using the iconic ‘Maryland crab,’ or blue crab, which made PETA’s attempts to get people to stop eating seafood quite a long shot.
PETA is coming after Baltimore's beloved crab. PETA billboard responses get crabby — and creative. Negative response to the new billboard has been swift on social media. One popular local crab house, Jimmy’s Famous Seafood, blasted PETA repeatedly on Twitter.